Selected Works

Grouper Brand Platform/Ameriprise – Client Site (password protected)/Grouper (password protected)/Ameriprise – Engaged Prospects (password protected)/Meditation Loops/Ameriprise – Accessibility (password protected)/Identity Work/Leadpages – Funnels/Target – Mix&Match/Earth House Hold – How Deep is Your Devotion

About

Peter Skwiot Smith has spent his career distilling complex & cross discipline problems down to their essentials—discovering and crafting paths to “next.”

As an experienced design leader & keen observer, he focuses on bringing out the best from the teams he supports: weaving through conversations, pulling the actual problems to the forefront—parsing in real time to help teams default to action—even if the action is not to build.

Education & Work History

University of Minnesota / Gerrit Rietveld Academie (2000–2004) Worrell (2005–2007) Freelance (2007–2008) bswing (2008–2014) Target (2014–2016) Leadpages (2016–2017) Ameriprise Financial (2017–2024) Grouper (2024–Present)

Selected Businesses & Clients Supported

Ameriprise Financial ∘ Target ∘ Oracle ∘ 3M ∘ Best Buy ∘ Room&Board ∘ Datacard ∘ Grouper ∘ Leadpages ∘ John Wiley & Sons ∘ Center for Energy & Environment ∘ A Strangely Isolated Place

Industry Experience

Finance ∘ Healthcare ∘ Retail ∘ Academia ∘ Government ∘ Environmental ∘ Non-Profit ∘ The Arts

Contact & Links

Email/Instagram/Forms&Shapes/The Future Sucks/LinkedIn